Scenario You have been recruited as a Corporate Strategy Manager by Gymshark, a fast growing British manufacturer and retailer of fitness apparel and accessories for both men and women. It was founded in June 2012 by sch
LO1: Analyse the impact and influence that the macro environment has on an organisation and its business strategies. LO2: Assess an organisation’s internal environment and capabilities. LO3: Apply the outcomes of an analysis, using an appropriate strategic management tool, in a given market sector. LO4 Develop a strategic management plan in an organisation, informed by models, theories and … Read more